africa product development

Why investing in Africa?

Africa delivers every investor what he needs: diversification and emerging opportunities with potentially high returns. Experts have pointed out that emerging markets offer exciting investment opportunities due to the following factors:
 

• Accelerating domestic growth, based on positive demographic trends leading to less reliance on global trends.
   
• Healthier economic outlook. In most emerging markets over the past decade, fiscal balances, current account balances and savings ratios have been improving, unlike in more developed markets.
   
• A wealth of natural resources. Emerging markets account for over 60% of the world’s natural resources and are therefore major beneficiaries of the trend for stronger commodity prices.

But alongside financial investments can have other types of profit: a good feeling, a successful personal improvement or a contribution to the wealth and well-being of others. Investing in Africa can be a key factor in making the most out of your investment and increasing the wealth of the world that surrounds us.

The APD projects are characterized by a well considered balance between commercial business interests and sensitivity to the environment and cultural aspects. The investor, the local population and economy should have profit from the projects.
The conventional wisdom is that capital providers should expect some trade-off between financial returns and social returns; a willingness to accept a social discount to financial returns. However, APD believes that this is simply untrue, because the demand of food products and raw materials in the world is increasing everyday, which will make Africa important in the (future) world economy. Recent figures and different forecasts confirm this thesis. For more info on the favourable position on Africa for the next decade see our info center section. 

Our investment methodology